FiLMCiRCLE is a rewarding alternative to buying or renting DVDs. Want to write about us? No problem. |
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Perfect for features on... • Beating the credit crunch |
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Background “Deep in thought in Asda’s DVD section, I had an idea." says Jon Foster-Smith, FiLMCiRCLE's creator. "I was about to buy another disk that I’d probably watch once, then put on the shelf to gather dust.” Some years later, the concept of sharing your DVD collection had crystalised with the help of Coventry University’s Institute of Applied Entrepreneurship. For six months, a closed community of 40 ‘Pioneers’ knocked the corners off the web site. By the end of 2008, FiLMCiRCLE was ready for public release. Ways to save money - Shelter from the credit storm “I was asked what I thought about the recession. They tell us that as the purse strings tighten, 'staying in' becomes the new 'going out'. FiLMCiRCLE is a cost saving, eco-friendly, rewarding alternative to buying or renting DVDs. You will never need to rent a film again. Instead of spending money, you pass on disks you’ve watched to other members, then choose something new. New films and TV series are delivered to your door complete with case and bonus disks. They’re yours to keep or pass on again. “There are good films on TV" says Jon, "but the ads become a real headache. We're turning resources people have already bought and paid for into something new to enjoy.” |
DVDs that don’t cost the earth Manuafacturing a single DVD creates the same amount of carbon as leaving a 100W light bulb on for over a week. FiLMCiRCLE is is welcomed by environmentalists as a Innovation Whilst barter is as old as man himself, these days we’re more familiar with Air Miles and Nectar points. There are lots of swap sites online, but FiLMCiRCLE is devoted to DVD and provides a virtual currency to balance differing values. The site maintains a clean and clear, ad-free policy, and is the only place we know which the transaction may be completed by either buyer or seller. Success The timing of the ‘credit crunch’ is perfect for FiLMCiRCLE as people look to spend more time at home, but expect the same quality of entertainment. As a result, a substantial following came in the first month alone, with over 500 disks offered and 300 transactions. Membership continues to rise at an extraordinary rate, with 50,000 new members predicted in year 1. Regular users tell us how rewarding the site is to use, beyond a cost saving facility. For further information or to request a |